If our words are simple, people can understand us. If people can understand our words, they can repeat them. And if our words can be repeated, our ideas will SPREAD.
-Simon Sinek
A team of khmer and expats based in Cambodia, whose vision is to see this nation flourish. We welcome international businesses and we support their success.
Tech savvy and strategic, part linguist, part cultural decoder, we combine method and mindset to help companies stay focus and avoid expensive mistakes.
Provide local guidance and integrated support so that you can navigate your market entry confidently.
We unlock your potential, build strong systems, drive measurable performance, develop discipline and accountability and align your actions with goals.
Comprehensive services to support your business growth
Cambodia is currently experiencing a profound economic transformation, rapidly evolving from a frontier market into a highly integrated and competitive hub within ASEAN. Yet within, many businesses find themselves navigating a labyrinthine regulatory environment characterized by overlapping ministerial jurisdictions.
Exorbitantly high price points, for example, US$15,000+ for a basic setup, over-engineered legal solutions unsuited for rapid SME deployment.
Primarily focused on legal and tax compliance and operations, do-as-told and only follow standard procedures. Not in a position to analyze, consult or offer solutions for niche businesses.
Highly disjointed; requires the foreign entrepreneur to act as their own general contractor, managing multiple disparate vendor relationships simultaneously.
/sʌm/
Verb: aggregating highly fragmented, specialized services into one cohesive, frictionless powerhouse.
Through strong observation skills, focused efforts and honest and constructive feedback, we hold companies accountable for their budgets and timelines to drive measurable performance.
No delays, no confusion, no expensive mistakes.
Western business models often clash with a culture that values hierarchy, social harmony and the preservation of “face”. Communication is highly indirect and commercial decisions are heavily relationship-driven.
As your cultural liaison, we assist you to navigate subtle nuances and expectations and interpret business practices to influence real business outcomes.
We facilitate access, insight, and collaboration. We connect your business to the trusted partners, networks and opportunities for maximum impact and growth.
We offer strategic alignment amidst the plethora of associations and interest groups, invitations to meaningful closed-door seminars and forums that will increase your networks and strengthen your market positioning.
It’s important that both our goals and expectations are aligned. From pre-incorporation advisory to on-going compliance alerts and reminders, from fast-track processing to detailed documentation, we always put clients’ interest and well-being in front.
We pride ourselves on crafting and delivering a customized roadmap, clarity of communication and accountability.
For independent consultants & solopreneurs, rep offices and micro businesses.
Setting the foundation for long term success.
For SMEs, retail and F&B. Streamlining the set up for faster and smoother market entry.
For funded tech startups, highly regulated industries, businesses with complex shareholding and ownership and those who wish to scale quickly
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